Volvo has continued its push to offer alternative means into car ownership by launching the UK"s first test drive service through Amazon’s Prime Now.
For some weekends during June and July, customers in four major UK cities — London (9-10 June), Birmingham (16-17 June), Manchester (23-24 June) and Edinburgh (30 June-1 July) — will be able to test drive a V40 booked through Amazon’s online delivery service.
Bookings are being taken from today, with a limited number of slots available. Customers who reserve one will have a car driven to their address by a Volvo employee, before being offered a 45-minute test drive on local roads. If the customer is then interested in purchasing a V40, they can continue the process at a Volvo dealership.
Volvo UK boss Jon Wakefield said of the new service: “At Volvo, we aim to make people’s lives easier. Our Prime Now test drive offer does just that, allowing potential customers to try our V40 on their terms and in familiar surroundings.